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On-demand logistics in emerging markets.

Globally, 3.4bn people lack access to motorised transport with a third in Sub-Saharan Africa (SSA). The transport crisis disproportionately affects women and children, who carry loads of 30kg or more for over 10km to roadsides or markets. We at OX are committed to doing our part to fix that.

How do we do it?

OX simply provides transport solutions that are more accessible to the masses. Instead of necessitating renting an entire truck to move your goods, our customers can pay for just what they need on a per kg, per km basis. It's as simple as our clients in Rwanda calling us on the toll-free number 6960 and letting us take it from there!


The DriverPlus Strategy.

Our drivers don't just drive; they are DriversPlus. Part of building a successful logistics operation is investing in our people as much as they invest in us. The DriversPlus serves as our local salesforce. Using their knowledge and network in Rwanda helps us build healthy customer relationships and provide the best service possible.


Our DriversPlus are trained to cultivate customer relationships, care for the OX trucks, own their own depot P&L, business development, and community relations. Through the DriversPlus programme, we have been able to build the OX family up to over 75 strong.

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